Turn your ideas into a decision engine.
From a simple idea to a complete strategic model, IteraModel gives you the tools to evolve in an organized way, building a history with every decision so you never lose the knowledge of what you've learned.
Built for strategic thinkers
Whether you're mapping out a new venture or navigating the complexities of a growing team, IteraModel provides the clarity you need to move forward with confidence.
Founders & visionaries
For those navigating uncertainty from the initial idea to market fit. IteraModel is your logbook for turning vision into a validated business.
- Validate your business model step by step
- Document pivots and key decisions to learn from them
- Communicate your vision and evolution to investors and your team
Product & team leaders
For those responsible for aligning teams, justifying roadmaps, and connecting every feature to the overall strategy. IteraModel is your single source of truth.
- Align the entire team around a single, living source of truth
- Justify roadmap decisions with a clear learning history
- Create a strategic knowledge base that survives team changes
Advisors & strategists
For those who guide others on their strategic journey. Use IteraModel to collaborate with clients, bring clarity to the process, and deliver documented, visual results.
- Collaborate with clients or internal teams in one central space
- Present the evolution of the strategy visually and professionally
- Deliver a complete history of decisions as part of your work
From a blank canvas to strategic clarity
Explore real examples of how different roles use IteraModel to transform complex ideas into visual, actionable strategies.
Validating a startup
This is how a founder uses the Lean Canvas to break down their initial hypotheses about the problem, solution, and customer segments. Each card is an assumption to be validated, the first step in building a business on a solid foundation.
This is just a sample.
Sign up and discover all our canvasesThe strategic learning loop
We've designed a clear, repeatable workflow to guide you from the first spark of an idea to a fully evolved, data-driven strategy.
CAPTURE
Jot down and shape your ideas in a friction-free space.
BUILD
Transform your best ideas into strategic models with our flexible canvas system.
EVOLVE
Iterate through versions, justify your changes, and document your learnings.
LEARN
Leverage your entire strategic journey. Understand the 'why' behind every pivot and turn past learnings into your most valuable asset.
From scattered thoughts to a living strategy
The trap of static thinking
The IteraModel flow
Fragmented ideation
Great ideas die in scattered notes. Your brainstorming is in one silo, and your strategy in another.
The ideas laboratory
Centralize creativity. Our lab gives you a unified space for frictionless brainstorming and shaping ideas with ideation canvases.
Strategic amnesia
Teams pivot based on instincts and conversations that get lost forever. Without a history of the 'why', you're doomed to repeat mistakes.
The learning history
IteraModel connects cause and effect. Our visual history tells the story of *why* changes were made, turning your evolution into a playbook.
Strategic confusion
Validated facts mixed with unproven ideas on the same document, creating a minefield of strategic uncertainty.
Clarity through separation
Never mix unproven hypotheses with validated facts. IteraModel gives you a private 'Draft' to experiment and an immutable 'Version' as the official snapshot of your strategy.
A toolkit for strategic evolution
The learning loop
The engine of IteraModel. Move from a flexible draft to a validated version with a change justification process. Document your learnings as conclusions to fuel the next iteration.
The ideas laboratory
The space where it all begins. A dual brainstorming area: a free-flow notepad for instant capture and a sketch workshop for shaping ideas.
Dynamic canvas system
Don't adapt to the tool. Make the tool adapt to you. From classic templates to custom ones you build yourself, IteraModel gives you total flexibility.
Single source of strategic truth
Stop managing your strategy across scattered documents and meeting notes. IteraModel becomes the single, living playbook for your entire team, ensuring perfect alignment.
Start making better decisions, today.
Join strategic thinkers who've moved beyond static documents to dynamic, traceable business model evolution.
- No credit card required
Trusted by entrepreneurs, product managers, and strategic consultants worldwide